Lee Rotbart

Posts Tagged ‘social media’

Addicted to social media

In The beginning on July 22, 2010 at 11:16 am

By day I am a strategy consultant, working at one of the top 100 digital agencies in the UK. By night I am a blog crazed, Twitter obsessing, maniac.

I am yet to hand in my notice at work and so blog activities are confined to the hours of 8pm – 1am. During the working day I am ashamed to admit that I probably spend up to an hour checking blog statistics, tweeting, following Cornwall oriented tweeters, and leaping with joy every time someone new starts following Porthminster_Vu.

NB. Porthminster View is spelt like that because Twitter limits characters for user names; it is not because I am of the ‘text speak’ generation – I can assure you, I’m not!

It’s a peculiar phenomenon – social media – 5 years ago no one would have understood the sentence ‘I’ll Facebook you’, yet today it’s part of every day speak (for the under 50s). In some circles I’m considered a digital immigrant, roughly translated this means that I’m not of the digital generation yet I’ve adopted it as part of my culture, this is in direct comparison to a digital native – someone under the age of 15 who has no concept of linear TV, doesn’t know what a VHS tape looks like, and doesn’t remember or understand a world without mobile phones.

All this aside, I never really had much interest in it. Yes, I like to share my photos on Facebook, look up what people are doing and (on occasion) stalk ex-boyfriends, friends, and old schoolmates; and that’s about it, until just recently when I discovered the pure adrenaline rush that can be garnered from Visit Britain (for example), and other iconic organisations beginning to follow Porthminster View on Twitter. It’s all very ‘clan’. In my heart of hearts I know that there’s probably some bored work experience intern sitting in the Visit Britain offices clicking ‘follow’ on every random company that pops their head above the parapet however, that doesn’t really make a difference. I love it, I text my boyfriend proudly every time I get a new person following, and every time my blog gets a new subscription.

“Look what I’m doing” I say, like a child who has just learned how to tie their shoelaces. “How good am I?”… no matter that the mortgage is still to be approved, we are yet to sell my partner’s flat, and we haven’t learned how to make toast without burning it. No matter about all those quite vital things, for I am a social media genius! *Cue brass band music, fireworks and spotlights*

I genuinely never thought that I would be one of those people, people who become so dedicated to a project / job that they enjoy absolutely everything about it: From keeping spreadsheets up to date to organising the marketing, and from proactively phoning solicitors to being almost disappointed at the end of the working day. Yet I’ve discovered that when you are truly wedded to something, truly dedicated, truly want something to succeed, there really are no limits. I’m finally understanding, and having a bit of compassion for, my workaholic CEO who has built her truly amazing agency up from scratch. I get it. I really do.

Don’t get me wrong I love my job, but I am yet to end work on a Friday disappointed that it’s the weekend, and I am yet to leap out of bed on a Monday morning thinking “thank god that’s over”. With Porthminster View however, I am genuinely frustrated when there’s nothing more I can do about something because I’m waiting for the mortgage company / solicitor / accountant / buyer / vendor to do what they need to do.

In all those gaps, and there are many gaps, I have social media. Twitter doesn’t care that it’s 2 o’clock in the morning, my computer doesn’t go to sleep at night, and email still works even if no one (in this time zone) will read what I’ve written until the morning. In this crazy situation where there is so much to do yet nothing can get done before its time, I still feel like I’m achieving something. It’s an outlet that I’m sure, if nothing else, my boyfriend is relieved I have.